How Our Photo Booth Elevated the Pfizer Essence Fest Brand Activation As part of the Pfizer Essence Fest Brand Activation , we partnered with DAYBREAK MANAGEMENT GROUP to create an engaging and purposeful photo booth experience during the HBCU Open House at Virgin Hotels New Orleans. Designed to reflect Pfizer’s Global Black Community (GBC), this activation offered a mix of professional polish and shareable fun. Our “Yearbook Portrait” Experience allowed guests to walk aw

Celebrating 50 Years of Hip Hop & Black Grooming Culture THE OPPORTUNITY We were approached to help bring Bevel’s vision to life during Essence Festival. A celebration of Hip Hop’s 50th Anniversary. The result was the Bevel Photo Booth Experience, a branded activation that honored Black barbershop culture through a sleek, editorial-style setup designed to feel elevated, intentional, and culturally resonant. The vision was to blend Bevel’s mission of elevating grooming experie